The appeal of promoting your business on TV and video is clear. Getting in front of your local customers at a reasonable cost is very appealing. The reality is, however, that beyond choosing the right audience in the right location, at least 50% of your campaign success lays with a successful commercial.

In this session, we'll cover

• How to craft a great message
• How to plan your production
• How to budget for the right commercial
• 5 Keys to a great TV and Video commercial

We will also answer any questions you might have about your commercial process.

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